The Supplemental Nutrition Assistance Program (SNAP) is one of the most effective ways to feed kids. In California, SNAP is also known as CalFresh. As trusted messengers, schools and community organizations are an important source of information for families. This toolkit includes sample CalFresh outreach materials in English and Spanish that can be customized with the local details and specifics that best serve your community in San Diego County.

• Overview of Toolkit
• Why CalFresh outreach? + Considerations
• Sample Language for Flyers, Emails/Letters to Families, and Robo-Calls
• Sample Social Media Posts
• Template Flyers

The CalFresh Outreach Social Marketing Toolkit is now available! This toolkit was created to help you get the word out to families about CalFresh food benefits. This toolkit includes a variety of ready to use assets in 13 languages to help you quickly and easily communicate with families.  https://express.adobe.com/page/N9cl9qiFTUbSy/

Last Reviewed: May 17, 2022